{"id":7251,"date":"2010-03-30T23:51:00","date_gmt":"2010-03-30T23:51:00","guid":{"rendered":"http:\/\/traveloscopy.com\/travel-news\/theres-nothing-like-australia-new-ta-campaign-2\/"},"modified":"2010-03-30T23:51:00","modified_gmt":"2010-03-30T23:51:00","slug":"theres-nothing-like-australia-new-ta-campaign-2","status":"publish","type":"post","link":"https:\/\/traveloscopy.com\/travel-news\/2010\/03\/theres-nothing-like-australia-new-ta-campaign-2\/","title":{"rendered":"There&#8217;s nothing like Australia! New TA Campaign"},"content":{"rendered":"<p>Source: Travel Daily<\/p>\n<p>Federal tourism minister Martin Ferguson has just officially launched Australia&#8217;s new global tourism marketing campaign. <\/p>\n<p>The promotion aims to harness the power of advocacy by the Australian people, with the first &#8220;invite&#8221; phase kicking off on 15 Apr by allowing consumers to tell the world about what is so great about Australia.<\/p>\n<p>Photos uploaded to a special website will be geo-tagged to create a searchable online resource which TA md Andrew McEvoy described as the &#8220;ultimate insider&#8217;s guide to Australia&#8221;.<\/p>\n<p>In May the second &#8220;inspire&#8221; phase starts, with the creation of an integrated campaign with print, online and video content incorporating some of the consumer submissions of their favourite Australian holiday experiences.<\/p>\n<p>The third &#8220;engage&#8221; phase will encourage trade partners to join with TA to promote Australia to the world.<\/p>\n<p>More information in today&#8217;s Travel Daily.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Source: Travel Daily Federal tourism minister Martin Ferguson has just officially launched Australia&#8217;s new global tourism marketing campaign. The promotion aims to harness the power of advocacy by the Australian people, with the first &#8220;invite&#8221; phase kicking off on 15 Apr by allowing consumers to tell the world about what is so great about Australia. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7251","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/7251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/comments?post=7251"}],"version-history":[{"count":0,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/7251\/revisions"}],"wp:attachment":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/media?parent=7251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/categories?post=7251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/tags?post=7251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}