{"id":20251,"date":"2014-02-14T09:25:00","date_gmt":"2014-02-14T09:25:00","guid":{"rendered":"http:\/\/traveloscopy.com\/travel-news\/mgallery-launches-inspired-by-her-a-unique-offer-in-luxury-and-upscale-hotels-inspired-by-women\/"},"modified":"2014-02-14T09:25:00","modified_gmt":"2014-02-14T09:25:00","slug":"mgallery-launches-inspired-by-her-a-unique-offer-in-luxury-and-upscale-hotels-inspired-by-women","status":"publish","type":"post","link":"https:\/\/traveloscopy.com\/travel-news\/2014\/02\/mgallery-launches-inspired-by-her-a-unique-offer-in-luxury-and-upscale-hotels-inspired-by-women\/","title":{"rendered":"MGallery Launches \u2018Inspired by Her\u2019, a Unique Offer In Luxury and Upscale Hotels, Inspired By Women"},"content":{"rendered":"<div dir=\"ltr\" style=\"text-align: left;\"><span style=\"background-color: white; color: #333333; line-height: 21px;\"><span style=\"font-family: inherit;\">MGallery, Accor\u2019s collection of memorable upscale hotels, emphasizes&nbsp;providing services and attentions especially for women.<\/span><\/span><br \/><span style=\"background-color: white; color: #333333; line-height: 21px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/span><\/p>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">\u2018Inspired by her\u2019 has been tested since&nbsp;January 13 in four of the Collection\u2019s hotels in France: the Hotel Carlton Lyon, the Grand Hotel de&nbsp;Cabourg, the Grand Hotel Roi Ren\u00e9 in Aix en Provence and the Hotel Baltimore in Paris.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\"><b>Julie Gr\u00e9goire, Senior Vice President HotelServices France, Luxury and Upscale explains:<\/b>&nbsp;<i>\u201cLuxury&nbsp;and upscale hotels have largely been designed by men for men. Yet, the number of women staying at&nbsp;these hotels for both business and leisure has tripled over the last 10 years. MGallery is a daring and&nbsp;attentive brand and through this range of exclusive services and special attentions it is adapting to the&nbsp;demands of a growing female clientele, because attention to detail makes all the difference in this&nbsp;segment,\u201d<\/i><\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"img-1\" class=\"aligncenter size-full wp-image-454844\" data-mce-src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/02\/img-12.png\" src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/02\/img-12.png\" height=\"127\" style=\"border: 0px; cursor: default; display: block; margin-left: auto; margin-right: auto;\" width=\"350\" \/><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">Women are now a growing customer base. They represent 43% of business travelers and take 75% of&nbsp;leisure travel decisions. To respond to this trend, and because it places service at the heart of its offer,&nbsp;MGallery is unveiling \u2018Inspired by her\u2019, a special range of services for women.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">To compile this range of services, the brand took an empirical approach by reaching out to its women&nbsp;guests and its general managers and by discussing the issue at length with key travel industry stakeholders. MGallery also based its approach on a survey of 250 women customers who are members of Accor\u2019s loyalty program.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">This survey highlighted three of their key concerns:<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">&#8211; The importance of feeling safe and comfortable,<br \/>&#8211; The peace of mind and well-being derived from suitable welcome products and stopgap solutions.<br \/>&#8211; A healthy, well-balanced and varied food and beverage offer.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">MGallery caters for all these concerns by offering a service tailored to the guest\u2019s stay. As soon as a&nbsp;female guest arrives, she will receive a document describing all the services and accessories available to&nbsp;her. She will then be able to choose the location and size of her room, for example (she might prefer the&nbsp;cozy comfort of a smaller room), as well as a host of other special attentions, such as robes and slippers in&nbsp;her size, a full-length mirror, skirt hangers, a wide range of herbal teas, etc.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">If she needs them, she will be able to purchase Wolford tights, manicure kits, various creams and body&nbsp;care treatments offered in partnership with \u2018OhMyCream\u2019 the Net-a-Porter of top-end beauty products!<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">The restaurant and room\u2013service menus will include soups, salads, fresh fruit and other well-balanced&nbsp;dishes. Finally, this unique offering will include yoga mats and weights, ironing boards, women\u2019s&nbsp;magazines and a host of other little attentions.<\/span><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"img-2\" class=\"aligncenter size-full wp-image-454845\" data-mce-src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/02\/img-22.png\" src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/02\/img-22.png\" height=\"128\" style=\"border: 0px; cursor: default; display: block; margin-left: auto; margin-right: auto;\" width=\"350\" \/><\/div>\n<div style=\"color: #333333; line-height: 21px; margin-bottom: 1.3em;\"><span style=\"font-family: inherit;\">&#8220;Inspired by Her&#8221; is being tested since January 13, 2014 in four hotels in France: the Hotel Baltimore in&nbsp;Paris, the Grand Hotel Roi Ren\u00e9 in Aix en Provence, the Grand Hotel de Cabourg and the Hotel Carlton in&nbsp;Lyon. The objective is to roll out the offer in all the network\u2019s hotels by the end of the year.<\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MGallery, Accor\u2019s collection of memorable upscale hotels, emphasizes&nbsp;providing services and attentions especially for women. \u2018Inspired by her\u2019 has been tested since&nbsp;January 13 in four of the Collection\u2019s hotels in France: the Hotel Carlton Lyon, the Grand Hotel de&nbsp;Cabourg, the Grand Hotel Roi Ren\u00e9 in Aix en Provence and the Hotel Baltimore in Paris. Julie Gr\u00e9goire, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-20251","post","type-post","status-publish","format-standard","hentry","category-accor"],"_links":{"self":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/20251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/comments?post=20251"}],"version-history":[{"count":0,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/20251\/revisions"}],"wp:attachment":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/media?parent=20251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/categories?post=20251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/tags?post=20251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}