{"id":19937,"date":"2014-05-26T09:23:00","date_gmt":"2014-05-26T09:23:00","guid":{"rendered":"http:\/\/traveloscopy.com\/travel-news\/wellington-makes-headlines-at-australian-craft-beer-event\/"},"modified":"2014-05-26T09:23:00","modified_gmt":"2014-05-26T09:23:00","slug":"wellington-makes-headlines-at-australian-craft-beer-event","status":"publish","type":"post","link":"https:\/\/traveloscopy.com\/travel-news\/2014\/05\/wellington-makes-headlines-at-australian-craft-beer-event\/","title":{"rendered":"Wellington makes headlines at Australian craft beer event"},"content":{"rendered":"<p><span style=\"background-color: white; color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Wellington is delivering a clear message that it is New Zealand\u2019s number one craft beer destination at&nbsp;<\/span><\/span><br \/><img loading=\"lazy\" decoding=\"async\" alt=\"Craft Beer Capital Stand at GABS\" class=\"alignright  wp-image-480117\" data-mce-selected=\"1\" data-mce-src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/05\/Craft-Beer-Capital-Stand-at-GABS.jpg\" data-wp-imgselect=\"1\" height=\"194\" src=\"http:\/\/www.eglobaltravelmedia.com.au\/wp-content\/uploads\/2014\/05\/Craft-Beer-Capital-Stand-at-GABS.jpg\" style=\"background-color: white; color: #333333; float: right; line-height: 19px; outline: rgb(119, 119, 119) solid 1px; resize: none;\" width=\"291\" \/><span style=\"background-color: white; color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Australia\u2019s premier beer festival this weekend.<\/span><\/span><br \/><span style=\"background-color: white; color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/span><\/p>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Four top Wellington brewers (Funk Estate, Panhead Custom Ales, ParrotDog and Yeastie Boys) are exhibiting alongside Positively Wellington Tourism staff under a \u2018Craft Beer Capital\u2019 banner at the Great Australasian Beer Spec<em>tap<\/em>ular (GABS) in Melbourne.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">The stand has been provided by the regional economic development agency, Grow Wellington.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Fellow Wellington brewers Garage Project and Tuatara will also have dedicated stands, with the capital making up six of the seven New Zealand exhibitors at the event.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Positively Wellington Tourism (PWT) Chief Executive David Perks says the tourism organisation worked with popular Australian lifestyle publication Time Out to produce a 16-page \u2018Craft Capital Post\u2019 newspaper, which would be available for the up to 12,000 attendees at GABS and distributed to more than 50,000 Time Out subscribers across Sydney and Melbourne.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">\u201cCraft beer has really captured consumers\u2019 imaginations and palates, and Wellington\u2019s mix of cellar doors, brew bars and creative brewers \u2013 all just a wander away from one another \u2013 make the city an unmatchable destination for craft beer fans.\u201d<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">The Craft Capital Post features insights and stories about local brews, brewers, bars, eateries and hotels, along with upcoming culinary events Beervana and Visa Wellington On a Plate, Mr Perks says.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">\u201cThe Craft Capital Post is designed to connect craft beer fans with Wellington\u2019s stories, people and all the details they need to plan the ultimate short break away.\u201d<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Councillor Jo Coughlan, chair of the Council\u2019s Economic Growth and Arts Committee, says Australia is both the first key export market for Wellington brewers and the city\u2019s largest international visitor market.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">\u201cThis activity at GABS is a fantastic example of how partnership initiatives can deliver both inbound and outbound economic impact for destination Wellington,\u201d Councillor Coughlan says.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">\u201cCraft beer sales have grown at an average of 10% per annum over the last five years across the ditch, with Wellington\u2019s brewers well positioned to maximise the opportunity in this thriving market. Meanwhile, Australian visitation into Wellington continues to boom, with a 6.7% increase in trans-Tasman last year.\u201d<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">The&nbsp;<a data-mce-href=\"http:\/\/gabsfestival.com.au\/\" href=\"http:\/\/gabsfestival.com.au\/\">Great Australasian Beer Spec<em>tap<\/em>ular<\/a>&nbsp;runs from&nbsp;<span data-term=\"goog_1771516112\">23-25 May.<\/span><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Wellington is delivering a clear message that it is New Zealand\u2019s number one craft beer destination at&nbsp;Australia\u2019s premier beer festival this weekend. Four top Wellington brewers (Funk Estate, Panhead Custom Ales, ParrotDog and Yeastie Boys) are exhibiting alongside Positively Wellington Tourism staff under a \u2018Craft Beer Capital\u2019 banner at the Great Australasian Beer Spectapular (GABS) [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19937","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/comments?post=19937"}],"version-history":[{"count":0,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19937\/revisions"}],"wp:attachment":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/media?parent=19937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/categories?post=19937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/tags?post=19937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}