{"id":19301,"date":"2014-11-26T08:29:00","date_gmt":"2014-11-26T08:29:00","guid":{"rendered":"http:\/\/traveloscopy.com\/travel-news\/i-hate-thailand-is-tats-latest-viral-sensation-depicting-renowned-thai-hospitality-2\/"},"modified":"2014-11-26T08:29:00","modified_gmt":"2014-11-26T08:29:00","slug":"i-hate-thailand-is-tats-latest-viral-sensation-depicting-renowned-thai-hospitality-2","status":"publish","type":"post","link":"https:\/\/traveloscopy.com\/travel-news\/2014\/11\/i-hate-thailand-is-tats-latest-viral-sensation-depicting-renowned-thai-hospitality-2\/","title":{"rendered":"\u201cI Hate Thailand\u201d is TAT\u2019s latest viral sensation depicting renowned Thai hospitality"},"content":{"rendered":"<p><span style=\"font-family: inherit;\"><span style=\"background-color: white; color: #333333; line-height: 19px;\">The To<\/span><a data-mce-href=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand.jpg\" href=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand.jpg\" style=\"background-color: white; line-height: 19px;\"><img loading=\"lazy\" decoding=\"async\" alt=\"i-hate-Thailand\" class=\"alignleft wp-image-21510 size-thumbnail\" data-mce-src=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-150x150.jpg\" height=\"150\" src=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-150x150.jpg\" style=\"float: left;\" width=\"150\" \/><\/a><span style=\"background-color: white; color: #333333; line-height: 19px;\">urism Authority of Thailand (TAT) is pleased to announce the tremendous success of its first \u201cunbranding\u201d viral video marketing, which has attracted over one million views within three days after it was released via YouTube on 18 November.<\/span><\/span><br \/><span style=\"background-color: white; color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/span><\/p>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Mr. Thawatchai Arunyik, the Governor of TAT said, \u201cThere\u2019s been much hype and speculation following the release of the \u2018I Hate Thailand\u2019 video, which has been produced based on a research that an \u2018unbranding\u2019 advertisement would tend to receive more interest than a conventional branding commercial. The intention of this video is solely to depict the renowned Thai hospitality, demonstrating that Thais are ready to be a good host and offer a helping hand to tourists who need help.\u201d<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">The \u2018I Hate Thailand\u2019 video is a romantic-comedy short film about a tourist named \u2018James\u2019 who planned to visit Thailand for a week. James later lost his bag along with his valuable belongings. Then the script saw James got rescued by a local girl and later recovered his processions through the help of other villagers. The film concluded with James saying that he was wrong when he said he hated Thailand when he did not know the country well enough. He ended up staying two years in Thailand.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Click to watch the video: \u201c<a data-mce-href=\"http:\/\/www.youtube.com\/watch?v=54uzEouACYs\" href=\"http:\/\/www.youtube.com\/watch?v=54uzEouACYs\" target=\"_blank\">I Hate Thailand<\/a>\u201d.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><a data-mce-href=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-2-500x300.jpg\" href=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-2-500x300.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"i-hate-Thailand-2-500x300\" class=\"alignright size-medium wp-image-21502\" data-mce-src=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-2-500x300-300x180.jpg\" height=\"180\" src=\"http:\/\/www.tatnews.org\/wp-content\/uploads\/2014\/11\/i-hate-Thailand-2-500x300-300x180.jpg\" style=\"float: right;\" width=\"300\" \/><\/a>As of 24 November, the video has attracted nearly 1.3 million views and over 19,000 likes on YouTube, and has become a popular sensation through social media sharing.<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\"><br \/><\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><span style=\"font-family: inherit;\">Mr. Thawatchai said, \u201cThis video is intended for both domestic and international tourists. For the domestic market, the intention is to remind and educate the Thai people to always be a good host and not to take advantage of tourists, but to offer help to tourists when they need it. For the international market, we would like to convey that beyond the beauty of the Thai beaches \u2013 one of the main tourist attractions \u2013 Thai people are very kind and ready to be a good host to all tourists.\u201d<\/span><\/div>\n<div style=\"color: #333333; line-height: 19px;\"><\/div>\n<p><\/p>\n<div style=\"clear: both; text-align: center;\"><a href=\"http:\/\/www.travmedia.com\/\" style=\"clear: left; float: left; margin-bottom: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"http:\/\/4.bp.blogspot.com\/-JVEl3ST5910\/VFBRpnRekuI\/AAAAAAAAqIY\/SvIEM2wrKLU\/s1600\/travmedia-source.png\" height=\"39\" width=\"320\" \/><\/a><\/div>\n<p><!-- Facebook Badge START --><a href=\"https:\/\/www.facebook.com\/traveloscopy\" style=\"color: #3b5998; font-family: &quot;lucida grande&quot;,tahoma,verdana,arial,sans-serif; font-size: 11px; font-style: normal; font-variant: normal; font-weight: normal; text-decoration: none;\" target=\"_TOP\" title=\"Traveloscopy\">Traveloscopy<\/a><span style=\"color: #555555; font-family: 'lucida grande',tahoma,verdana,arial,sans-serif; font-size: 11px; font-style: normal; font-variant: normal; font-weight: normal; line-height: 16px; text-decoration: none;\">&nbsp;|&nbsp;<\/span><br \/><a href=\"https:\/\/www.facebook.com\/traveloscopy\" target=\"_TOP\" title=\"Traveloscopy\"><img decoding=\"async\" alt=\"\" class=\"img\" src=\"https:\/\/badge.facebook.com\/badge\/122017117729.7599.1613212988.png\" style=\"border: 0px;\" \/><\/a><!-- Facebook Badge END --><!-- Go to www.addthis.com\/dashboard to customize your tools --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Tourism Authority of Thailand (TAT) is pleased to announce the tremendous success of its first \u201cunbranding\u201d viral video marketing, which has attracted over one million views within three days after it was released via YouTube on 18 November. Mr. Thawatchai Arunyik, the Governor of TAT said, \u201cThere\u2019s been much hype and speculation following the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[206],"tags":[],"class_list":["post-19301","post","type-post","status-publish","format-standard","hentry","category-thailand"],"_links":{"self":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/comments?post=19301"}],"version-history":[{"count":0,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19301\/revisions"}],"wp:attachment":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/media?parent=19301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/categories?post=19301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/tags?post=19301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}