{"id":19264,"date":"2014-12-29T22:32:00","date_gmt":"2014-12-29T22:32:00","guid":{"rendered":"http:\/\/traveloscopy.com\/travel-news\/blue-mountains-scenic-world-chinese-new-year-campaign-2\/"},"modified":"2014-12-29T22:32:00","modified_gmt":"2014-12-29T22:32:00","slug":"blue-mountains-scenic-world-chinese-new-year-campaign-2","status":"publish","type":"post","link":"https:\/\/traveloscopy.com\/travel-news\/2014\/12\/blue-mountains-scenic-world-chinese-new-year-campaign-2\/","title":{"rendered":"Blue Mountains Scenic World Chinese New Year campaign"},"content":{"rendered":"

\"\"<\/a><\/p>\n

<\/p>\n
\n
\n
Scenic\u00a0World to give Chinese New Year gift to lucky couple
<\/b>
Australia’s most visited privately-owned tourist\u00a0attraction will celebrate Chinese New Year by giving away a holiday to the Blue\u00a0Mountains for two lucky people from anywhere in China.<\/p>\n

The family-owned Scenic World overlooking the\u00a0world-famous Three Sisters landmark at Katoomba is home to the world’s steepest passenger train, the highest and largest\u00a0cablecars in Australia, the longest\u00a0boardwalk in Australia. They have teamed up\u00a0with Chinese-based travel company U-Tour to produce a social media competition\u00a0on WeChat and Weibo to deliver the ultimate present to herald in the\u00a0New Year.<\/p>\n

U-Tour is the number 4 travel\u00a0agency in the whole of China, is the most active and has the largest social\u00a0media following.<\/p>\n

The prize promotion is an innovative\u00a0undertaking for an individual business and reflects the success of Scenic World\u00a0which last year invested $30 million in a new railway and train and other\u00a0upgrades.<\/p>\n

Scenic World brother and\u00a0sister Joint Managing Directors Anthea and David Hammon said: “China is now our\u00a0biggest inbound market, in this financial year alone we have seen our FIT\u00a0Chinese\u00a0visitation increase by 90%, so we want Chinese tourists to know that\u00a0they are welcome and well catered for at Scenic World.<\/p>\n

“We are lucky to have grown\u00a0up\u00a0\u00a0in this beautiful part of the world, and\u00a0thrilled to partner with U-Tour to offer two people from China the experience\u00a0of Scenic World and the Blue Mountains World\u00a0Heritage-listed area as our\u00a0special guests.”<\/p>\n

\u00a0Scenic World has become a favourite stop for tourists visiting Australia\u00a0from China, so much so that many of the attraction’s expert guides greet\u00a0Chinese guests in several of the main Chinese\u00a0dialects.<\/p>\n

Visitors\u00a0to Scenic World can experience the thrill of the world’s steepest passenger\u00a0train, featuring brand new state-of-the-art technology and shiny red in colour.
\u00a0
Suspended\u00a0270m above the ground in Australia’s highest skyway, they can peek through\u00a0partially-glassed floor at the ancient valley below and across at a cascading\u00a0waterfall and unspoiled wilderness stretching\u00a0beyond the horizon.
\u00a0
Guests\u00a0can wander through pristine rainforest along the longest elevated boardwalk in\u00a0the Southern Hemisphere; and glide between the cliff top and the forest floor\u00a0in the yellow aerial cable car, the steepest in the\u00a0Southern Hemisphere.
\u00a0
To\u00a0be in the running to win this amazing holiday, people simply download the fun\u00a0Scenic World Blue Mountains Exploration game from U-Tour’s WeChat or Scenic\u00a0World’s Weibo page and enjoy a guided trail\u00a0through the Blue Mountains.
\u00a0
Play\u00a0your way through to level 10 to automatically go into the draw. There will be\u00a0three major games (1: collect as many bottles of fresh air as you can, 2: answer\u00a0five questions about Scenic World, 3: re-Tweet the\u00a0game to your friends and\u00a0invite them to compete as many as possible).
\u00a0
The\u00a0fortunate winner will receive two return flights from anywhere in China, a tour\u00a0of the Blue Mountains, tickets to Scenic World and two night’s accommodation at\u00a0the luxurious, recently re-opened Hydro Majestic\u00a0Blue Mountains.
\u00a0
Yu Zhu, U-Tour’s Australia and New Zealand Manager said “As the Year of\u00a0the Sheep is approaching, we are delighted to collaborate with Scenic World to launch this\u00a0innovative campaign. It is an interactive game\u00a0app based on\u00a0China’s most popular mobile social app "Wechat", and promotes\u00a0the eco-friendly travel concept.<\/p>\n

The gamification design caters for the preferences of Chinese Internet users\u00a0and we are excited to promote the natural beauty of Scenic World’s environment\u00a0to Chinese travel enthusiasts”<\/p>\n

A\u00a0visit to Scenic World is a Chinese New Year reward even for those who don’t\u00a0win.
\u00a0
–\u00a0 \u00a0 \u00a0 \u00a0\u00a0Together\u00a0with China Union Pay, Scenic World will offer a 20% discount storewide in the\u00a0Scenic World retail store when using their China Union Pay until February 28.
\u00a0
–\u00a0 \u00a0 \u00a0 \u00a0\u00a0Visitors\u00a0will receive a special Chinese New Year gift (choose between rejuvenating\u00a0Placenta Cream or a cute plush koala toy) when they spend $25 or more in the\u00a0store.
\u00a0
–\u00a0 \u00a0 \u00a0 \u00a0\u00a0A special lion dance performance will bring good luck and\u00a0fortune to Scenic World visitors on Tuesday, February 17.
\u00a0
–\u00a0 \u00a0 \u00a0 \u00a0\u00a0Enjoy freshly steamed dumplings from the pop up dumpling\u00a0kitchen from February 17-22.<\/p>\n

The\u00a0ultimate Scenic World experience, including unlimited rides on the Railway,\u00a0Skyway, Cableway and Walkway, costs $35 adult; $18 per child (4-13yrs),\u00a0$88\u00a0\u00a0family (2 adults, 5 children), $32\u00a0concession.<\/p>\n

View the\u00a0campaign on U-Tour website;<\/p>\n

http:\/\/bj.utourworld.com\/zhuanti\/lanshan\/lanshan.htm?shouye_HD4<\/a><\/p>\n

or Scenic\u00a0World’s Weibo page;<\/p>\n

http:\/\/www.weibo.com\/australiablue<\/a>
<\/b>\u00a0<\/div>\n<\/div>\n<\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Scenic\u00a0World to give Chinese New Year gift to lucky coupleAustralia’s most visited privately-owned tourist\u00a0attraction will celebrate Chinese New Year by giving away a holiday to the Blue\u00a0Mountains for two lucky people from anywhere in China. The family-owned Scenic World overlooking the\u00a0world-famous Three Sisters landmark at Katoomba is home to the world’s steepest passenger train, the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19264","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/comments?post=19264"}],"version-history":[{"count":0,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/posts\/19264\/revisions"}],"wp:attachment":[{"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/media?parent=19264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/categories?post=19264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traveloscopy.com\/travel-news\/wp-json\/wp\/v2\/tags?post=19264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}