Penang Tourism Trail

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Penang has long been regarded as one of Malaysia’s favourite tourism spots. The island boasts an enviable range of historical and cultural attractions, not to mention a thriving food scene, beautiful beaches and some excellent shopping for those after a little retail therapy.

Rounding out the island’s tourism offering, Malaysia’s Ministry of Tourism & Culture and Tourism Malaysia in Penang has recently partnered with the Penang Tourist Guide Association (PTGA) and the Attraction of Tourism Product Penang (ATAP), to launch the ‘Penang Museum Trail’ – a do-it-yourself tour of Penang’s many museums.

The trail takes in 20 museums around the Island of Penang, guided by a free detailed map, and a special pass that can be purchased in advance, which provides some great discounts on entry fees.

The aim of the trail is to educate tourists about Penang’s multitude of museums, and to encourage them to include these as part of their itinerary. 

The special museum pass will be on sale for only RM10, and will provide a 30% discount on museum entry fees for up to four people per pass. It’s also transferable with no expiry date. 


The map will provide tourists with a detailed guide about the various museums located around Penang, including the Penang Peranakan Museum, the Batik Painting Museum, My Natural Crystal Museum, (currently the Largest Natural Crystal Museum in the country), the Toy Museum and and many others. Travellers to Penang will soon also be able to take in several new museums due to open in the coming months, including the Colonial Penang Museum, the Teddy Bear Museum and the Train Museum. 



This DIY trail is part of the Malaysian Government’s initiative to highlight Penang as an exciting tourist destination, and increase tourist arrivals in conjunction the Malaysia Year of Festivals and Visit Penang Year campaigns, kicking off in 2015. 

From January to June 2014, almost 560,000 tourists visited Penang which makes it one of South East Asia’s most popular holiday destinations.

For information about tours of Malaysia, please contact:

Tourism Malaysia
Telephone: +612 9286 3055, Fax: +612 9283 8311, Email: malaysia@malaysiatourism.com.au

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