Sofitel appoints new Regional Director Sales and Marketing for Australia, New Zealand and Fiji

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Sofitel has announced the appointment of Andrew Hartley to the position of Director of Sales and Marketing for Sofitel Melbourne On Collins and Regional Director of Sales and Marketing for Australia, New Zealand and Fiji.

Andrew is excited to return to the Sofitel brand after his most recent position as Director of Sales and Marketing with the Intercontinental in Shanghai. He has previously worked at Sofitel Jing’An Huamin in Shanghai and spent three years as Director of Sales & Marketing for the iconic Sofitel Legend Metropole Hanoi.

With over 18 years of experience in hotels across the globe including Oman, Scotland, London and Bangkok, Andrew brings a wealth of sales knowledge and great leadership skills to what is one of Sofitel’s key roles in the region.

“Having spent the last four years in Asia, I am delighted to be heading up Sales and Marketing for Australia, New Zealand and Fiji and to be based at Sofitel Melbourne On Collins, in the world’s most liveable city,” said Andrew of the new role.

Andrew replaces Blair Weir who has moved from Sofitel Melbourne On Collins to take on a new role at the Sofitel Vienna Stephansdom.

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Sofitel is the only French luxury hotel brand with a presence on five continents with 130 addresses, in almost 40 countries (more than 30 000 rooms). Sofitel offers contemporary hotels and resorts adapted to today’s more demanding and more versatile consumers who expect and appreciate beauty, quality and excellence. Whether situated in the heart of a major city like Paris, London, New York or Beijing, or nestled away in a country landscape in Morocco, Egypt, Fiji Islands or Thailand, each Sofitel property offers a genuine experience of the French “art de vivre”.

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